Email campaigns

Keep in touch with every student, automatically

Welcome new students, win back the ones who drift away, and remind members before they lapse — sent from your own inbox, with the good email manners your school's reputation depends on.

Four campaigns, ready to go

The right message at the right moment

There is no campaign builder to learn. Four campaigns cover the moments that keep a school full — turn on the ones you want and write them in your own words.

Welcome new students

About two weeks after a new member's agreement starts, a warm welcome goes out once — the moment to make a first impression stick.

Win back absentees

When a student stops showing up, a gentle check-in reaches them at 15, 30 and 60 days away, with a different note at each stage.

Renewal reminders

Thirty days before a membership is due to renew, a reminder gives the student plenty of time to re-sign — no awkward lapse.

Monthly newsletter

Write one newsletter a month to your active and frozen students: events, gradings, schedule changes and school news.

A martial arts class training together in a bright dojo

Sent from your own inbox

Each branch connects its own Gmail or Microsoft 365 (Outlook) account once. Every campaign goes out from that address, so your school's name is on it and replies land right back in your front desk inbox.

  • Write with bold text, bullet lists and links, and add your own images.
  • Greet each student by name, with a "parents or guardians of" line for children.
  • Preview exactly what will be sent before any campaign is turned on.
  • The automatic campaigns send themselves; the newsletter goes out on the date you choose.

Good email manners, built in

The kind of email people don't mind getting

Bulk email done badly lands in spam and annoys families. MartialCRM does the right things for you, automatically.

One-click unsubscribe

Every campaign email has a working unsubscribe link, honored right away and recorded on the student's record.

Your mailing address

Your branch's postal address appears in every campaign, as the rules for bulk email require.

Opt-outs respected

Anyone who has unsubscribed is skipped by every campaign, so no one is emailed after asking you to stop.

Sent at a sensible pace

Messages go out gradually through the day, not in one burst, to protect your inbox's good standing.

Email campaign questions

Do I need to connect an email account?

Yes. Each branch connects its own Gmail or Microsoft 365 (Outlook) inbox once, and campaigns are sent from that address, so replies come straight back to your front desk. A manager sets this up on the branch profile.

Does MartialCRM send text messages?

No. Campaigns are email only. MartialCRM does not send SMS.

Can students opt out?

Yes. Every campaign email carries a one-click unsubscribe link and your branch's mailing address. When someone unsubscribes it is recorded on their record, and every campaign automatically skips students who have opted out.

Who can set up campaigns?

Managers. The Campaigns tab is hidden from assistant and kiosk accounts. A manager who looks after the whole school chooses which branch a campaign is for.

Ready to spend less time on paperwork?

Tell us about your school. We will answer your questions, show you around and help you choose the right plan.